Home/Our Collective
Our people. Our foundation.

Meet the Collective.

Every legacy begins with those who believed first.

No two journeys look the same. Different backgrounds, different experiences, different paths — united by the decision to build something greater.

Team members in formal attire at a national conference
Jocelynn Blackshear
01 / Meet the Founder

Jocelynn Blackshear

Founder & Owner · The Visionary

For Jocelynn Blackshear, leadership has always been about more than achievement. It’s about the people, purpose, and legacy behind it.

Raised in a family shaped by professional sports, Jocelynn experienced firsthand the dedication, adaptability, and sacrifice that accompany pursuing something extraordinary.

A former collegiate softball player at the University of Rochester, where she studied Digital Media, Film & Journalism, Jocelynn spent four seasons competing as an outfielder while developing the competitive mindset that would follow her throughout her career.

Her professional journey began in the creative world, working as a videographer, editor, and producer across professional sports and entertainment, including with the Seattle Seahawks — the same NFL organization that drafted her father in 1993.

Eventually, her ambition led her to Michigan, where she began her career in sales and discovered a new passion: developing people, creating opportunities, and leading teams.

Today, as founder of The Blackshear Collective in Atlanta, Jocelynn brings together her experience in athletics, storytelling, sales, and leadership to build something deeply personal.

Named in honor of her late father, nine-season NFL veteran Jeff Blackshear, the company represents her commitment to carrying forward a meaningful name while creating a legacy of her own.

For Jocelynn, success isn’t simply measured by what you accomplish. It’s measured by what you inspire others to believe is possible.

Behind the title / The Legacy

I grew up understanding that greatness requires discipline, sacrifice, and perseverance. My journey has taken me from collegiate athletics to working behind the camera in professional sports and entertainment, and eventually into sales and entrepreneurship. Every chapter taught me something different about leadership and the importance of believing in people’s potential.

I founded The Blackshear Collective to create the kind of environment where individuals are challenged, supported, and given an opportunity to become more than they imagined. Carrying my father’s name forward makes that responsibility even more meaningful. I’m not simply building a company. I’m building a legacy that I hope will continue through the lives and opportunities we help shape.

“I'm not simply building a company. I'm building a legacy.”
02 / Behind the Name

A legacy worth carrying forward.

In honor of Jeff Blackshear · 1969–2019

A name with history. A legacy with purpose.

The Blackshear Collective was founded with a name that carries a story far greater than business.

It honors the life and legacy of Jeffrey Leon Blackshear, father of founder Jocelynn Blackshear and a nine-season NFL veteran.

Drafted by the Seattle Seahawks in 1993, Jeff went on to play for four NFL organizations, including the Baltimore Ravens during their inaugural 1996 season.

His professional football career took his family across the country, shaping Jocelynn’s childhood and giving her a unique perspective on the commitment, resilience, and sacrifice behind pursuing a dream.

Years later, Jocelynn would find herself working for the very organization that first drafted her father — the Seattle Seahawks — before beginning her own journey into sales, leadership, and entrepreneurship.

Today, his name lives on through a company built around opportunity, personal growth, and the belief that greatness is developed through discipline and determination.

The Blackshear Collective is both a tribute to where our story began and a commitment to everything still to come.

Jeff Blackshear in his Seattle Seahawks uniform
Jeffrey Leon Blackshear · Seattle Seahawks
Legacy is more than what we leave behind. It's what we inspire others to build.

In loving memory of Jeff Blackshear (1969–2019).

03 / The Original Collective

The four who helped build TBC in Atlanta.

Sultan
Original Collective · The Opportunity

Sultan

“I knew I had more potential in me.”

Originally from Jordan, Sultan’s professional journey is a testament to ambition, initiative, and the courage to pursue something greater.

Before entering the sales industry, Sultan worked as a chef in restaurant kitchens, developing his work ethic in an entirely different environment. Growing up playing soccer also instilled in him an appreciation for competition, discipline, and the relationship between effort and results.

His path changed when he approached Jocelynn while she was working at a store and asked whether there was an opportunity to join her team.

What began as a single conversation would eventually lead him to become a standout sales performer and one of the original members who helped establish The Blackshear Collective in Atlanta.

Through his journey, Sultan has embraced the importance of remaining a student, continuously developing his abilities, and pursuing a career where his performance reflects the effort he invests.

His story reflects a belief at the heart of TBC: your background doesn’t determine your potential, and sometimes the most meaningful opportunities begin with the courage to ask.

Behind the title / The Opportunity

I wasn’t happy working in corporate America. I knew I had more potential in me, and I was looking for somewhere performance-based. I played soccer growing up, so I’m used to getting results from the work that I put in. I kept my head down, stayed a student, and maintained that mentality throughout my journey. I knew I wanted to keep growing, developing, and moving forward.

Kevin
Original Collective · The Leap

Kevin

“Bet on yourself and trust the process.”

A former collegiate basketball player at the University of Michigan–Dearborn, Kevin knows what it means to compete, commit, and push beyond expectations.

When he entered the sales industry, he didn’t bring years of experience. He brought the mindset of an athlete, a hunger to succeed, and the determination to learn.

His decision to help launch The Blackshear Collective in Atlanta represented more than a career move. It was an opportunity to challenge himself, grow beyond his comfort zone, and pursue a future shaped by faith, discipline, and personal ambition.

Today, Kevin approaches his professional development with the same competitive mentality that once fueled his athletic career, while working toward becoming a stronger leader and creating opportunities for others.

His journey illustrates what becomes possible when preparation, belief, and the courage to embrace something unfamiliar come together.

Behind the title / The Leap

My journey has always been about pushing myself beyond what’s comfortable, and basketball taught me discipline, confidence, and how to compete at a high level. When the opportunity in Atlanta came, I saw it as a chance to challenge myself, grow as a person, and step into something bigger, even without any sales experience.

My faith gave me the confidence to take that leap, trust God’s timing, and believe that I could learn and succeed in a completely new environment.

Now, I’m focused on becoming the best version of myself, developing as a leader, helping others grow, and building a future that allows me to take care of my family and create opportunities for others.

I know I’m just getting started, and I’m excited to see what’s possible when you bet on yourself and trust the process.

Prince
Original Collective · The Breakthrough

Prince

“Always remain a student. Never make excuses.”

A graduate of Michigan State University with a bachelor’s degree in Kinesiology, Prince’s journey is rooted in perseverance, resilience, and the pursuit of something greater.

Raised by Nigerian parents, Prince understands the value of hard work and creating opportunities for the next generation. Despite his education and experience across numerous industries, he often found his potential overlooked.

Through The Blackshear Collective, Prince has embraced a new standard for himself — developing discipline, confidence, and habits that have transformed the way he approaches both his career and his future.

Rather than allowing previous challenges to define him, he has committed to remaining a student of his experiences, learning from setbacks, and holding himself accountable to continued growth.

His story is proof that your beginnings don’t determine your destination. Sometimes, all it takes is the right opportunity to discover what you’ve been capable of all along.

Behind the title / The Breakthrough

I’ve learned that I am resilient despite the odds that have come against me. I know that I can overcome obstacles, which is why I continue to seek growth and development in everything I do.

The habits that have helped me become the person I am today are learning from my setbacks, always remaining a student, and never making excuses for myself despite the challenges I face.

Austin
Original Collective · The Next Chapter

Austin

“I am capable of much more than just being an athlete.”

A graduate of Cleary University with a bachelor’s degree in Business Management, Austin developed his foundation in leadership, discipline, and resilience as a collegiate soccer goalkeeper.

His years as a student-athlete taught him the importance of staying focused under pressure, bouncing back from mistakes, and leading a team through challenging moments.

Transitioning from athletics into his first professional career, Austin discovered that the skills he developed on the field could translate into success in business.

At The Blackshear Collective, he continues to expand his capabilities beyond sales, gaining experience in recruiting, operations, and brand development.

His journey represents the power of transferable skills, embracing unfamiliar challenges, and recognizing that your potential extends far beyond any single title.

Behind the title / The Next Chapter

Going from being a college soccer goalie to starting my career in sales has shown me that I am capable of much more than just being an athlete.

What has surprised me the most is how the discipline, confidence, leadership, and ability to handle pressure that I developed through soccer have carried over into my professional life.

As a goalie, I had to stay focused, bounce back from mistakes, and lead my team, which are all skills I now use in sales.

This opportunity has pushed me outside my comfort zone and helped me grow as a person. It has also shown me that my future isn’t limited to sports and that with hard work and the right mindset, I can be successful in whatever career path I choose.

Different paths brought us here. A shared belief keeps us moving forward.

This is more than where our company began. It's the foundation of the culture we're building.

Relentless in pursuit. Resilient under pressure.

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